Friday, September 28, 2012
How To Catch Lottery Winner As A Client
Becoming fabulously wealthy overnight via euro lotto win is a big dream chased by millions people every day all over the world, and the number of lucky lottery players just keeps going up and up (Camelot, operator of the UK National Lottery, recorded its all-time high sales figure of over £5.822 billion for the 2010/2011 financial year). Wealth managers will naturally fall over themselves to win the huge business of these “instant fast millionaires”, but there is much more to serving such clients than meets the eye.
Although it might initially seem counter-intuitive, one of the priorities for savvy wealth managers should be helping clients deal with their emotional fallout of a big euro millions lottery win. “You have to recognise that the lotto win is quite a big shock and that it can be an emotional time for the client,”